Advertising Savants wins a 2017 Aster Award for Excellence in Healthcare Advertising and Marketing.

Yay team!

Time to make room on the shelf at Advertising Savants’ headquarters for another trophy. Our recent ad campaign for St. Anthony’s Medical Center has been recognized as a Judge’s Choice award winner in the 2017 Aster Awards.

The Aster Awards is an exclusive competition honoring the nation’s most talented healthcare marketing professionals for excellence in advertising.

Winner in the Total Advertising Campaign category—St. Anthony’s “Caring for Generations” campaign, utilized a unique combination of advertising mediums to refresh the brand and effectively communicate the client’s “experts in family health for over 140 years” message.

Campaign elements included traditional mediums–television, radio, print, outdoor and mall signage as well as digital video, banners and the newly introduced Facebook Canvas application.

See several examples of the winning work here:

• SAMC Generations :30

• SAMC Joe :30

• SAMC Caring For/Physicians :30

• SAMC Caring For/Heart :30

Congratulations to all AdSavants and associates who participated in creating this Aster Award-winning work.