Navigating the changing CBD marketplace
August 30, 2019 | AdSavants
Navigating the changing CBD marketplace Now that the cannabis industry is growing in the United States, it’s a good time to learn how to navigate the rapidly changing marketplace. CBD, or cannabidiol, is the second most common active ingredient in cannabis. Different from THC (the component that makes cartoons fun), CBD can help treat a … <a href="https://www.adsavants.com/navigating-changing-cbd-marketplace/">Continued</a>
6 Tips For Optimal Online Presence Optimization
July 11, 2019 | AdSavants
Do sentences containing the words "online presence optimization and search engine optimization" stress you out? At some point, all of us have been in a conference room and heard these words used in succession and immediately thought, "huh?" If you’ve ever been in such a position, you've come to the right place.
Marketing to the Modern Father
June 13, 2019 | AdSavants
Father's day is almost here. Which means it's time to turn on the TV, kick back and watch non stop dad-fomercials about golf, grilling, and the impressive 360 zero-turn lawn mower. Marketing to dads was once like this, but today's dads are much different from generations past.
Tactics For Better Memory Care Marketing
June 1, 2019 | AdSavants
If you play any type of role in the memory care marketing space, you probably already know that people 65 and older are expected to outnumber children by the year 2030 for the first time in U.S. history. It's not a secret our senior population is growing due to innovations in healthcare and the aging Baby Boomers. But with this fact comes the growing population of seniors with signs of Dementia and Alzheimers.
3 Tips Hospitals and Senior Living Facilities Can Use to Attract Nursing Talent
May 3, 2019 | Amanda Kinder
Your nurse retention and recruitment programs are important. High turnover means more invested in training. Plus, without a good staff of nurses, treatment and care for your patients will suffer. And in the world we live in today, a bad experience can spread rapidly and have a major impact on consumer perceptions.
February 12, 2019 | Angela Hutchings
There is a new(ish) trend in marketing that is appealing to young generations. Millennials and Gen Xers are in an existential search for all things “authentic.”
Retail isn’t dead, just needed some FRESHening up.
December 12, 2018 | Angela Hutchings
Despite ever-growing online retail buying, some businesses just won’t quit. It’s more than just agreeing to build a beautiful website in addition to the storefront. Sure, a nice site will attract those buyers who left the physical world of shopping for the comfort of buying from the couch, and, in my case, in my pjs.
Hey Siri, What’s a Bot?
October 25, 2017 | Lizzy Hinrichs
Designed to help you accomplish a task, bots learn from the data they receive, and the messenger apps provide, and deliver the personalized experience users are looking for.
Healthcare Marketing Trends—2017 Midyear Review
September 7, 2017 | Tia Liston
As hospital mergers continue, healthcare systems both big and small are spending more to differentiate themselves from one another, leveraging affiliations, expanded services and a focus on overall wellness.
Reaching the Right Customers: How You Can Make Influencer Marketing Work for You
August 21, 2017 | Andrea Sims
Influencer Marketing. It’s one of the hot new buzzwords floating around the advertising industry today, waiting for brands everywhere to glom on to it. Rightfully so, it may seem, because of the brand credibility it creates within the consumer, its scalability and the potential ROI benefits. But what is it really? And is it right for you?